The major obstacle to getting reviews – and how to overcome it
This may seem obvious, but the first thing you have to do to get more your
reviews is to get some sales. When you first launch a product, it has no sales
history and zero reviews. That means running Amazon Sponsored Products ads at
this stage can be extremely expensive.
It seems ridiculous: you need sales to get more reviews, but you need reviews
to get more sales. This is where Massview comes in. On Massview, you can promote
your products to our network of early adopters who are looking for great deals.
You can encourage them to purchase your product by offering them coupon codes
or rebates (we find rebates are the key).
Unlike review traders, we don’t require shoppers to leave you a review because
that would violate Amazon’s policies. However, the site and your tools are set
up to maximize customer feedback, so you can grow your review count and boost
your search ranking in the process.